When the Drunken Golf Society asked for polos, caps and a little drinks fund for their annual pilgrimage to Vilamoura, we didn’t see a risky sponsorship—we saw the living, breathing soul of the sport.
Chroma started in a spare bedroom with five head-cover prints and a belief that golf gear could be better dressed. Eighteen months later, demand has outpaced boot-strapped inventory, so we opened the door to outside investment. The goal isn’t a flashy office or vanity sponsorships—it’s stock depth, faster product cycles and a supply chain that scales without quality slipping.